Rationale
The project Transitioning Towards Green Resilience: Building Inclusive and Sustainable Agricultural Communities in Indonesia, funded under the EU CSO Thematic Program and being implemented by Fairtrade International and Bina Desa, places gender equity at the heart of its approach to sustainable agricultural development. Aligned with the European Green Deal, the EU-Indonesia Partnership on Sustainable Development, and Indonesia's Presidential Instruction (Inpres) No. 9 of 2025 on cooperative development, the project recognizes that a Just Green Transition cannot be achieved without actively dismantling the structural barriers that limit women's agency in farming communities.
Within this framework, a consultancy is being solicited to facilitate training to address smallholder farmers’ financial literacy through a Training of Trainers (ToT) and cascading workshop approach. A consultancy firm will be hired to deliver household business financial literacy training in collaboration with the two implementing partners: Fairtrade International and its member organization, Fairtrade Network of Asia Pacific Producers (NAPP), targeting Fairtrade-certified producer organizations on Java Island and Bina Desa, as well as farmer organizations on Sulawesi Island. Critically, the training is designed not only to build skills but also to initiate household finance recording — a systematic data-collection process that will be facilitated and monitored by community trainers and will serve as the foundational dataset for a living income study being conducted by the project.
Further, while the primary objective of this training is capacity building in financial literacy for farming families, the training approach must remain deeply contextualized within the socio-economic realities of the Indonesian agricultural sector, especially for Fairtrade-certified farmers in Java and Bina Desa’s partner farmers in Sulawesi. Since farmer vulnerability is rarely a product of low financial literacy alone, it is intrinsically linked to structural challenges, including volatile agricultural pricing, unequal market relations, escalating production costs, and weak bargaining positions within the supply chain; the financial literacy framework should move beyond individual behavioral change. It must equip farming households with a structural understanding of their economic environment, enabling them to navigate systemic risks alongside daily household bookkeeping. The ToT approach seeks to ensure local ownership and sustainability, with community-level trainers empowered to deliver and follow up training within their organizations in ways that respect local customs and the workload realities of smallholder farming households in Central and East Java and West and Central Sulawesi. This includes consideration of gender aspects and familial power relations related to household financial management during training module development and in training delivery. This is to ensure that training activities do not inadvertently increase the domestic burden on women but instead foster equitable decision-making.
For more information on the call for proposals, please refer to the following link: https://www.fairtrade.net/content/dam/fairtrade/fairtrade-international/tender/Call%20for%20proposals_financial%20literacy%20training_Indonesia.pdf
Interested consultancy firms or teams are invited to submit a proposal comprising a technical offer and a financial offer, of no more than 8–10 pages (excluding annexes), to g.shkurtaj@fairtrade.net by 20th July 2026. The email must bear the following subject title: “Consultancy Offer: Household Business Financial Literacy”




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